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Breaking News: American Cancer Society and Mission Regional Medical Center in Partnership

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Pictured (Left to right): Paola Lopez, Marketing Manager, Mission Regional Medical Center and April Chapa, Senior Community Development Manager, American Cancer Society
Pictured (Left to right): Paola Lopez, Marketing Manager, Mission Regional Medical Center and April Chapa, Senior Community Development Manager, American Cancer Society

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MISSION, TEXAS – Today, the American Cancer Society and Mission Regional Medical Center announced a new partnership for the 10th Annual Mission Pink Walk/Run, which will now be a part of the American Cancer Society’s “Making Strides Against Breast Cancer” cause. The 5K walk/run, which will benefit the American Cancer Society’s patient programs in the Rio Grande Valley and breakthroughs in cancer research, is set to take place on October 12, 2019, on the grounds of Mission Regional Medical Center (900 S. Bryan Rd, Mission, TX). 

“This new partnership between ‘Making Strides Against Breast Cancer’ and Mission Regional Medical Center’s Mission Pink strengthens our commitment to helping everyone in the Rio Grande Valley affected by cancer,” said April Chapa, Community Development Manager with the American Cancer Society. “With a community champion like Mission Regional Medical Center, the American Cancer Society hopes to continue to build on the wonderful success of Mission Pink over the last decade. Whether someone is currently dealing with a breast cancer diagnosis, or may face one in the future, the American Cancer Society is always ready to help make a difference in their lives.”

The Mission Pink event aims to raise awareness on the importance of breast self-examination for the early detection of breast cancer. Last year, more than 3,000 people of all ages traveled to Mission Regional to participate. It was one of the largest breast cancer walks in the Rio Grande Valley and drew people from as far away as Houston, Dallas, San Antonio, and Monterrey, Mexico. Additionally, Mission Regional Medical Center’s “Mission Pink” was one of the first events in Hidalgo County to advance the importance of awareness and early detection of breast cancer, while raising vital funds for education and the treatment of breast cancer. 

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“As a non-profit organization, Mission Regional Medical Center is always proactive about engaging in activities that will benefit the health of the community,” said Kane Dawson, CEO, Mission Regional Medical Center. “And Mission Pink does exactly that– it reminds women to get themselves checked and schedule their annual mammograms.”

“Making Strides Against Breast Cancer” is the largest network of breast cancer awareness events in the nation, with more than 1 million passionate participants supporting the noncompetitive three- to five-mile walks each year. Dollars raised through these breast cancer walks help the American Cancer Society fund innovative breast cancer research; provide education and guidance to help people reduce their risk and offer comprehensive patient support services in the Rio Grande Valley to those who need it most.

In 2018, the American Cancer Society helped more than 1,900 people in the Rio Grande Valley with cancer information, help and support via phone, email and online chats. The Society also provided more than 340 rides to treatment and other cancer-related appointments for patients in the Valley. 

To learn more about the 10th Annual Mission Pink Walk benefitting “Making Strides Against Breast Cancer” and how to become involved, visit MissionRMC.org or contact April Chapa at (956) 682-8329 RioGrandeValleyTXStrides@cancer.org. Registration for the event will be located at website Main.ACSEvents.org.

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